The Land of Aelia
Before King Kroghut created his haven, Bugbear were seen a brutish, lazy creatures that are good for little but beating people and napping. This is still the stereotype, but now most Bugbears outside of their homeland are part of mercenary companies. These mercenary companies see action from Oppius to Yang-Guin, and they command fear were they go. People tend to suck up to Bugbears in mercenary clothes or skulk away as to avoid trouble.